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BMV property:
find and assess below market value deals
Learn to find genuine BMV opportunities, check whether the numbers work and build a property business around them, with experienced people behind you.
- £100m in property deals completed across the network
- 200+ franchisees across the UK
Find it, check it, present it
The Sourced Property Franchise gives you the skills, support and network to work with BMV deals, from first lead to investor.
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Learn to find opportunities
Identify and negotiate potential BMV deals
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Get support with the numbers
Test costs, assumptions and returns with Deal Analysts
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Connect with investors
Present suitable deals to Sourced's investor network
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Build with ongoing guidance
Your Personal Business Manager supports you as you grow
What is a BMV property?
A below market value property is bought for less than its current market value, backed by evidence from comparable sales and the property’s condition. That evidence is what makes a deal truly BMV, rather than just a discounted asking price. BMV is a way of buying, not a single strategy. It can sit behind a buy-to-let, a refurbishment or a deal sourced for an investor.
Below asking isn’t the same as below market value. A property advertised at £180,000 and bought for £160,000 isn’t a BMV deal if similar homes sell for £160,000.
More confidence in the numbers
Having someone go through the numbers with me has made a real difference. I’m much more confident assessing a deal and understanding whether the discount actually stacks up once the costs are included.
Two ways to build around BMV property
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Source BMV property deals for investors
Find, negotiate and check opportunities, then present them to investors for an agreed sourcing fee. You don't have to buy every deal you find. Small print: sourcing businesses must meet requirements such as anti-money laundering supervision and redress scheme membership.
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Buy for your own portfolio
Use a properly evidenced discount to give yourself a margin from day one, whether you plan to let, refurbish or sell. You'll need your own capital and funding.
Putting the strategy into practice
Adam joined Sourced wanting to build a property portfolio, without previous property experience or an established network. His first project:
Purchase price: £90,000
Refurbishment budget: £10,000
Projected value after works: £150,000
His story illustrates how sourcing, project planning and access to specialist support can work together when pursuing a property investment.
How do you find below market value property?
Below market value properties usually come from sellers who value speed, certainty or simplicity alongside price. Finding them consistently takes a repeatable process.
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Agent relationships
Properties that are slow to sell
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Auctions
Where preparation matters most
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Direct enquiries
Reaching sellers before they list
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Properties needing work
Where condition puts buyers off
A discount only matters
if the numbers work
We do the hunting and the maths. You make the call.
Build your business with the Sourced Property Franchise
Knowing BMV is one thing. Doing it with real deals takes practice and people to check with.
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Practical training
Sourcing, negotiation and how BMV fits different strategies
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Personal Business Manager
One point of contact to plan and grow your business
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Deal Analysts
Check the figures before you commit or present a deal
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Investor network
Present suitable deals to Sourced's active investors
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In-house brokerage
Explore finance options, subject to lender criteria
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Property accounting
In-house accounting done for you, so you can focus on finding and assessing deals
This suits you
if you…
- Want to build property income alongside or instead of your career
- Want to start a sourcing business or build a portfolio with structure
- Are ready to build relationships and learn to assess deals carefully
Frequently asked questions
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BMV stands for below market value. It means buying a property for less than it would sell for on the open market, usually because the seller needs a quick or certain sale. A deal is often called BMV when the discount is around 15% or more, but it must be backed by comparable sold prices. Read our guide to what a true below market value property is.
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There’s no single percentage. A large apparent discount can disappear once condition, costs and an unrealistic valuation are factored in. Judge the whole deal against your intended outcome.
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Most BMV deals come from motivated sellers, found through direct marketing, estate agents, auctions, property portals and your network. The key is proving the property’s real value before you make an offer. Our step-by-step guide covers how to get a BMV property.
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Yes. Sourcing means finding and assessing deals for investors for an agreed fee. It also takes investor relationships, clear agreements, compliance and steady work on your pipeline.
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Not if you’re sourcing for an investor. You’ll still need to budget for the franchise investment and running costs. Buying for your own portfolio needs separate capital and funding.
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No. Valuations can be wrong, costs can rise and the rental, resale or refinance plan may not work out. A discount gives you a margin, not protection from risk.
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BMV is one area you learn through the Sourced Property Franchise, alongside business systems, ongoing guidance, Deal Analyst support and an investor network.
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No. Results depend on your activity, experience, local market, investor relationships and the deals you find.
Ready to build your property business?
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